Sony Ericsson’s Xperia Ray and Active come to India
Sony Ericsson launches its smartphones Xperia Ray and Xperia Active in the Indian market. The devices are powered by Qualcomm’s Snapdragon S2 processors
Sony Ericsson unveiled sleek Xperia Ray and sporty Xperia Active smartphones for the Indian mobile users. Powered by Android 2.3 (Gingerbread) the devices include Sony’s high-end camera technology. The Xperia Ray is similar to its big brother Xperia Arc whereas Xperia Active is designed specifically for people who lead an active lifestyle and are on the go most of the time.
The first of the two phones, Xperia Ray, has a display screen of 3.3’’ and a sophisticated 8.1-megapixel camera (with Exmor R for mobile) which enables HD video recording. It also packs in reality display with Mobile BRAVIA engine. It is powered by a 1GHz processor and includes a front facing camera and a screen this is scratch resistant and offers a high resolution. In addition the phone comes with dedicated touch keys.
The second phone, Xperia Active, is more compact and comes with a 3’’ screen and a 5-megapixel camera capable of HD video recording. It is dust and water proof, a boon for consumers who are frequently on the move. This phone has the unique wet finger tracking system which allows it to work perfectly even if the screen or the user’s finger is wet.
The phone comes with pre-loaded sports apps and an extensive gear kit, perfect for sports enthusiasts. With the built in GPS, barometer and compass, users can set their training route even before stepping out. The app iMapMyFitness allows users to monitor their training and fitness progress conveniently. Even heart and pulse rates can be monitored in real time on Xperia Active. The best feature of this phone – is that it can be kept under 1 m of water for 30 minutes!
P Balaji, MD - India, Sony Ericsson, said, “the unique proposition of our phones is strengthened by Qualcomm’s Snapdragon S2 processor that ensures that users run multiple apps smoothly and do more than one thing on-the-go.” The phones use 3G HSPA connectivity, currently considered the best in the industry.
Sony Ericsson has also integrated Facebook with Xperia and the app will now be available on all Xperia smartphones. With all these developments, Sony Ericsson looks ready to take on the smartphone market with a bang. It will be interesting to see how its latest offerings fare against those of competitors like Apple and Samsung.