Big B

French Director Francois Truffaut called him a one-man industry in the late-seventies, when eight of his films - released almost simultaneously - had an unprecedented success at the box office.

Thirty years later, Amitabh Bachhan has become a one-man brand - he is reportedly being paid Rs 126 crore (Rs 1.5 crore per episode) for his appearance as a pop-philosopher in the third edition of mega serial Bigg Boss that started yesterday. That's 50 per cent more than the reigning superstars, Salman Khan and Akshay Kumar, who have been charging Rs 1 crore per episode for their TV shows.