Mon, 16 Sep 2013 12:30:00 GMT | By PTI

Tata Sky to invest Rs 900 cr

The DTH television operator, which is eyeing 30% growth, to upgrade technology

Tata Sky to invest Rs 900 cr (© Reuters)

New Delhi: Direct-to-home television operator Tata Sky plans to invest Rs 900 crore this fiscal on upgrading technology as it targets a 30 per cent growth in subscribers.

“We will invest around Rs 900 crore to shift to new technology that will help us expand our channel offerings,” Tata Sky CEO Harit Nagpal said.

The company will switch to the MPEG-4 format from the current MPEG-2 standard, enabling it to offer more than 300 channels from about 230 now. The changeover is part of Tata Sky’s strategy to increase its subscriber base, which stands at 10 million.

Tata Sky is a DTH company offering services to 56.5 million people as of March 31.

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