Social media best for tourism marketing: Experts
Thiruvananthapuram: The country's first conference on travel technology got underway here Saturday with a call to tourism and allied businesses to utilise social media, the blog world and digital applications for marketing their services to the new, tech-savvy global traveller.
Social media and online marketing were the focus of today's discussions at the International Conference on Travel Technology (ICTT) India.
"Social media has become a constant presence throughout the traveller's life cycle, from the decision and planning stage, the actual vacation to post holiday," said Selina Power, a social media specialist from Australia.
Her advice to those in the industry was to create engaging social conversations with the traveller, ask customers to share images on social media.
Expressing serious concern over the ongoing protests in Andhra Pradesh, following the nod for the creation of a separate Telangana State, the Communist Party of India (CPI) leader D Raja said that the Centre must address the genuine concerns of the people and assure them that their interests will be duly protected.
Date 06-12-13, Duration 2:11, Views 513